6 Continued

Session 6 - the questions for today's  'collaboration'
  • Research + find a non-traditional collaboration - ideally applied to hospitality.
  • Analysis
    •  Who are the collaborators - from which industries?
    • Why is it non-traditional?
    • Is it a success?  Creatively + Hotel/Business + Guests?
      • How did you decide on the success factors?
  •  What role does digital + technology play in the project?
  • How could more/different digital platforms improve the experiences? 
  • How could the collaboration be enhanced to provide social or environmental benefits?
  • Key question - what actions should the hospitality industry take to produce + promotion non-traditional collaborations to invent guest experiences?
    • Be sure to include motivations + rewards
    • Experience + brand relevancy
    • Revenue possibilities

49 comments:

  1. https://docs.google.com/presentation/d/1JT7j-XzAnmhSwZVBY4bcOFHaQ0-z1GFIz99hJ69klb0/edit#slide=id.g10e6b81a06_1_0

    ReplyDelete
  2. http://cyrildigitalworld.blogspot.fr/2016/03/dm-session-5-intriguing-collaborations.html

    ReplyDelete
  3. http://tiphanier.blogspot.fr/2016/03/digital-marketing-session-6-non.html

    ReplyDelete
  4. http://guillaumeg2mba1a.blogspot.fr/2016/03/ultraviolet-digital-hospitality-ines.html

    ReplyDelete
  5. http://waeld03.blogspot.fr/2016/03/session-6.html

    ReplyDelete
  6. Florent Nadal :

    http://cmhflorent.blogspot.fr/2016/03/non-traditionnal-collaborations.html

    ReplyDelete
  7. Elise Marcq
    http://lisouandluxury.blogspot.fr/2016/03/session-6-non-traditional-collaboration.html

    ReplyDelete
  8. Hélène LIQUOIS
    http://hlcmh.blogspot.fr/p/digital-marketing-s1.html

    ReplyDelete
  9. http://itec-hworld.blogspot.fr/2016/03/session-6.html

    ReplyDelete
  10. INES CHITOUR
    http://inescmh.blogspot.fr/2016/03/session-6-non-traditional-collaboration.html

    ReplyDelete
  11. http://udomsak1976.blogspot.fr/2016/03/collaboration-session-6.html

    ReplyDelete
  12. Mara Andrade, Session 6
    http://marablog1234.blogspot.fr/2016/03/session-6.html

    ReplyDelete
  13. Benjamin A MBA2A

    http://parlonsvoyages.blogspot.fr/p/digital-marketing-for-hospitality.html

    ReplyDelete
  14. Nadège Perelman MBA2A
    http://nkperelman.tumblr.com/post/141540081594/session-6-digital-marketing-for-hospitality

    ReplyDelete
  15. Thomas B, MBA 2A

    http://tquid90.blogspot.fr/2016/03/session-6-intriguing-collaborations-non.html

    ReplyDelete
  16. http://laosmycountry.blogspot.fr/2016/03/non-traditional-collaboration-digital.html

    ReplyDelete
  17. http://cocotte76.blogspot.fr/2016/03/intriguing-collaborations-session-6.html

    Best regards,
    Sophie Legrand
    MBA 2A

    ReplyDelete
  18. http://andycmbastud.blogspot.fr/p/digital-marketing.html
    Andy CERITO MBA 2A

    ReplyDelete
  19. Dear Mrs Craig,

    Please find our job (B.camdeborde and L.Zeitoun)

    http://laurazeit.blogspot.fr/2016/04/session-6-continued.html

    ReplyDelete
  20. http://eliotmarmotel.blogspot.fr/2016/04/session-6-non-traditional-collaboration.html

    Eliot Marmotel - MBA2B - P.Rscl

    ReplyDelete
  21. http://digitalfluency-mb2014.blogspot.fr/2016/04/non-traditional-collaboration.html

    Marine - MBA2B

    ReplyDelete
  22. http://wearablesmba.blogspot.fr/2016/04/session-6-baptiste-camdeborde-et-laura.html

    Baptiste camdeborde

    ReplyDelete
  23. http://hospitalityparis.blogspot.fr/2016/04/non-traditional-collaboration.html
    We did the work together with Laure and Poppéa !

    ReplyDelete
  24. Work done with Poppéa de Raimondi and Rebecca Pourtout

    http://lauredreux.blogspot.fr/2016/04/non-traditional-collaboration.html

    ReplyDelete
  25. This comment has been removed by the author.

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  26. This comment has been removed by the author.

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  27. Here is my session 6:

    http://celectybright.blogspot.fr/2016/04/session-6-non-traditional-collaboration.html
    Thanks

    ReplyDelete
  28. https://alexandracmh.blogspot.com/b/post-preview?token=uPz3PlQBAAA.xaEi38yu-8Zw_s1AV5zrqIf9616C8_9Zu2YDlUn4N0zvYK8c_PWgQjIcJ-RzaUdPQJvbi-HVmmVIb7GhdSsV1w.SADfK_WqaMGGrFbCHJVBQg&postId=3204638618605391537&type=POST

    ReplyDelete
  29. http://cam-cmh.blogspot.fr/2016/04/intriguing-collaboration.html
    Camille OLIVA
    MBA 2 - B

    ReplyDelete
  30. This comment has been removed by the author.

    ReplyDelete
    Replies
    1. http://zakhalib.blogspot.fr/2016/04/halib-zakaria-session.html
      New post with update size

      Delete
  31. http://blogggersinparis.blogspot.fr/2016/04/session-6-intriguing-collaboration.html

    ReplyDelete
  32. http://digital-marketing-hospitality-mba2b.blogspot.fr/2016/04/session-6-intriguing-collaborations.html

    Julie TECHER MBA2B

    ReplyDelete
  33. http://sophiecaomba2.blogspot.fr/2016/04/session-6-intriguing-collaboration.html

    Sophie CAO MBA 2B

    ReplyDelete
  34. http://alexandracmh.blogspot.fr/2016/04/session-6_22.html
    new post with up to date size

    ReplyDelete
  35. Dear Mrs Craig, please find the work for Session 6 with the link below:
    http://welcomeinmyspace.blogspot.fr

    Antoine Mantovani MBA 2B

    ReplyDelete
  36. http://rndsarah.blogspot.fr/p/non-traditional-collaboration.html
    Sarah RENAUD MBA 2B

    ReplyDelete
  37. http://myblogmba2b.blogspot.fr/2016/04/collaborating-creative-teams-for.html

    Katerina Mikhalchenkova MBA2B

    ReplyDelete
  38. http://conciergedealwith.blogspot.fr/2016/04/6-degrees-app-non-traditional.html
    MBA2B Deborah GODEST

    ReplyDelete
  39. http://idirmba2b.blogspot.fr/2016/04/session-6-non-traditional-collaboration.html

    Idir BOUALIA MBA2B

    ReplyDelete
  40. http://jiaconelli.blogspot.fr/2016/04/session-6-miguet-and-iaconelli.html

    ReplyDelete
  41. http://raphgrl.blogspot.fr/2016/04/session-6.html

    ReplyDelete
  42. http://ollasalle.blogspot.fr/2016/04/session-6.html

    ReplyDelete
  43. Dear Mrs. CRAIG

    Please find below my work
    http://marialyna.blogspot.fr/2016/04/non-traditional-collaboration-in.html

    Regards,

    ReplyDelete
  44. Dear Mrs Craig,

    As Laure de Dreux-Brézé said in her post, we have done the work together but you still can have a look on my blog.

    http://pderaim.blogspot.fr/2016/04/non-traditional-collaboration.html

    Regards.

    ReplyDelete
  45. Amélie Neujean MBA2B
    Session 6
    http://aneujean.blogspot.fr/p/dm-session-6-intriguing-collaboration.html

    ReplyDelete
  46. Sorry, a friend made me realize I posted on the wrong page (session 6)
    http://pcmmiguet.blogspot.fr/2016/04/session-6-intriguing-collaboration.html

    Best regards

    ReplyDelete
  47. http://inesmba2b.blogspot.fr/2016/04/session-6-non-traditional-collaborations.html

    Ines Zargouni & Idir Boualia

    ReplyDelete